Selected Work
A comprehensive portfolio showcasing UX leadership, brand strategy, and digital transformation across Fortune 500 companies and innovative startups.
CJDP: Get the Whole Team Excited to Build
A facilitation framework for turning messy problems into shared opportunities. Journey mapping, opportunity value statements, priority matrices, and prioritized backlogs - all built together in one room.
I Got Scammed by a Recruiter Bot (And I Built It a Website First)
A two-day email thread, a stolen LinkedIn identity, a made-up document service, and one deeply over-prepared job applicant. A case study in how AI-powered job scams work, and how to spot them before they spot you.
From Figma to Shipped: A UX Career Evolves in the Age of AI
I spent my career mastering the tools that defined UX - Adobe XD, Sketch, Protopie, Figma. Then I made a deliberate shift. Not away from design, but deeper into it, using AI to close the gap between what I could imagine and what I could actually ship.
Live Oak Bank Acorn Design System
Lead Product Designer building Live Oak Bank's comprehensive design system - a scalable component library ensuring consistency, accessibility, and efficiency across all digital banking products.
Live Oak Bank Homepage Re-Design
Lead Product Designer leading comprehensive homepage redesign to modernize banking experience and improve conversion rates for business and personal banking customers
Lowe's Customer Journey Design Process
UX/CX Leader developing comprehensive customer journey mapping and design process improvements for retail experience optimization
NYSE IPO Launch - Charah Solutions
Art Director for complete rebrand architecture & IPO launch. Led creative strategy from concept to NYSE floor execution, including large format facade banners, sidewalk displays, and comprehensive brand identity system for environmental services leader going public.
Hershey's Dagoba Organic Chocolate
Art Director for complete website design and build, creating an organic and premium brand experience for Hershey's artisanal chocolate line
StepStone Family & Youth Services
Creative Director for award-winning nonprofit website design, creating comprehensive digital experience for organization serving at-risk youth and families
Creative Team Lead - The Hive
Creative Director leading innovation culture and design processes at Humana's internal innovation hub
Wel at Humana Brand Development
Art Director for comprehensive brand development and retail experience design for Humana's wellness-focused retail concept
Humana Q4 Town Hall Event Design
Creative Lead for large-scale corporate event design, creating engaging visual experiences for company-wide communications
Humana Spaces Environmental Branding
2017 / Environmental branding for multiple floors of corporate headquarters.
Toddy Gear Brand & Product Launch
Complete brand development and product promotion for tech startup, including GIF animations, web banners, and award-winning interactive brochure design
The Kentucky Derby Invitations
Luxury invitation design featuring custom wax seal, UV spot gloss, soft touch aqueous coating, and ribbon details for premium event experience